I can believe it's not butter

Understandably, margarine and butter are 2 different products and there just is no comparison. The name is misleading and by no means tastes anything like butter or can it be substituted in baking when a recipe calls for butter. Steer clear of this one!

I can't believe it's awesome

Great butter substitute for absolutly everything i consume. It makes my meals taste better and flavorable. Great on my jelly toaste, biscuits, and delicious with chorizo and egh

LOve this on my toast and bagel tastes just like real butter

i love cant believe its not butter, so do my kids ,its usually on sale for $1 so when it does go on sale i make sure i stock up with at least 5 at a time , leaving one out and freezing the rest and yes they freeze great!!

in a pinch

I saw that it was on sale for one dollar, and see it on sale very often, so I gave it a try. I caramelized onions with it to add to Minute rice, and noticed that it was quite runny, however it did a fairly decent job.

If you are used to always buying butter, you probably will not like this product! It does not taste at all like butter.

Smells like a bakery

Love the I cant believe its not butter light flavor. Use it in recipes which call for veg oil or butter, and its light, but smells so good, and low in calories. You don't feel the guilt of having something rich and its good for you.

Good

I tried this in place of butter and I can honestly say it is very similar to butter. I’ve used it in baking and everyday normal use. A lot cheaper then butter and can’t tell the difference, I’m happily satisfied with this product

I can’t believe it!

I can’t believe it’s not butter! I hired specialised butter scientists to research the chemical components of this product to verify the impossibility of it possibly being butter. The tests Came back clear that it, in fact, is not butter.

This doesn't taste nothing like butter or margarine. So gross and so artificial!! Too runny, p!ain and tastes absolutely disgusting. Its cheap and all but I'd never buy it again.

It's mehh

Does not taste like butter. Tastes like margarine; which is what it is. Its definitely a preference if you would rather have real butter or margarine but I do not recommend this it tastes like plastic.

Baking

I have used I can't believe it us not butter before, but i have never thought of trying it in my baking before instead of butter. I found that the cookies were lighter and fluffier then before.... never going back to normal butter again